Jaybird Vista
My Roles:
Creative Direction
Copy Direction
Copywriting
Art Direction
UX/UI
Content Strategy
Creative Direction
Copy Direction
Copywriting
Art Direction
UX/UI
Content Strategy
Jaybird Audio approached our team to create a social-first launch campaign for its best true-wireless headphone yet, Vista. Weird visual name for a headphone, right? Inspired by chromesthesia, we turned the name into a strength—and created a record-setting omnichannel launch campaign for the upstart audio brand.
